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Master's Perspective ② Unique Techniques for Creating Weapons to Fight

We explain the fundamental concepts of strategies for growing a company (future breakthrough power) through three themes. Please use this as a reference.

We would like to introduce the perspective of our Meister: "Unique technology for creating weapons to fight." Simply providing existing products using existing methods in existing markets will inevitably lead to a decrease in sales, a decline in gross profit margins, and no profits. ● What would happen if Toyota no longer produced cars? ● What would happen if Nippon Steel no longer produced steel? In 2003, Fujifilm's President Komori instilled a strong sense of crisis in executives and shifted the focus towards nurturing new growth businesses. This marked the beginning of Fujifilm's two-year transformation of its business structure, referred to as "the greatest escape from the existing decline disease." *For more details, please download the PDF or contact us.

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